UI UX Design Agency Delhi — Product Design Services 2026

UI UX Design Agency Delhi — Product Design Services 2026

Delhi's startup ecosystem — Connaught Place, Saket, and Noida — produces mobile apps and SaaS products that often fail not because of bad code but because of poor user experience. Users abandon apps within 30 seconds if they cannot figure out what to do next. A well-designed product reduces customer support load, increases conversion, and builds trust.

MICS provides UI/UX design services to Delhi product companies, IT firms, and enterprises redesigning internal tools.

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The Delhi Product Design Problem

Typical sequence at Delhi startups:
1. Founder has an idea → developer builds it → design is afterthought applied after MVP
2. Result: functional but confusing product with poor visual hierarchy
3. Users drop off during onboarding → low retention → high customer acquisition cost wasted

Design-first approach:
1. User research defines the problem before any code is written
2. Wireframes establish information architecture and user flows
3. Prototype tested with real users → validated before engineering investment
4. Visual design applied to validated structure
5. Design system ensures consistency as product scales

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MICS UI/UX Design Services

User Research
- User interviews: 5-8 target users, structured conversation about problems and current behaviour
- Competitive analysis: how do competing products handle similar flows
- User journey mapping: step-by-step path from problem awareness to task completion
- Persona creation: documented user archetypes with goals, frustrations, and context
- Jobs-to-be-done framework: focus on what users are trying to achieve, not what they say they want

Information Architecture
- Site map / app map: full structure of screens and navigation hierarchy
- Card sorting: research-based organisation of features and content
- Navigation design: primary, secondary, and contextual navigation patterns

Wireframing
- Low-fidelity wireframes: layout and content hierarchy without visual design
- User flow wireframes: complete task flows from entry to completion
- Annotation: design rationale documented for developers
- Iterative review: multiple rounds until structure is validated

Prototyping
- Figma interactive prototypes: clickable without any code
- User testing: observe real users completing tasks on prototype
- Usability issues identified before development begins
- Stakeholder presentation ready prototype

Visual Design
- Brand-consistent visual language: colour, typography, iconography
- Component design: buttons, forms, cards, modals, navigation elements
- Light and dark mode support
- Responsive design: desktop, tablet, and mobile breakpoints
- Microinteractions: loading states, error states, success feedback

Design System
- Component library in Figma: reusable components with variants
- Design tokens: colour, spacing, typography defined as variables
- Developer handoff: Figma Dev Mode with precise specifications
- Documentation: usage guidelines per component
- Ensures visual consistency as the product grows across teams

Mobile App Design
- Native Android and iOS design conventions followed
- Gesture-based navigation design
- Device-specific considerations (notch, safe areas, home bar)
- Play Store and App Store screenshot design

Enterprise Internal Tool Design
Delhi enterprises often have internal tools built by developers without design input — resulting in tools that staff avoid using. MICS redesigns internal dashboards, ERP interfaces, and operational tools for usability.

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Deliverables Per Project

- User research report
- User journey maps and personas
- Annotated wireframes
- Figma interactive prototype
- Visual design (all screens)
- Design system / component library
- Developer handoff with specifications

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Pricing

| Project Scope | Cost |
|---|---|
| Landing page / marketing site design | Rs. 50,000 |
| Mobile app design (15-25 screens) | Rs. 1,20,000 |
| SaaS product design (30-50 screens) | Rs. 2,00,000 |
| Design system only | Rs. 80,000 |
| Enterprise tool redesign | Custom quote |

Free design consultation: +91 9355273535 | admin@mics.asia